Pakistan Super League (PSL) is a professional cricket league all set to roll out with the matches for the tournament. The fixtures will be starting to roll out from January 27, 2022. It is going to be a 7th edition of the tournament popularly known as the HBL PSL 2022.
Pakistan Cricket Board hosted the bid for the 7th and 8th seasons of the Pakistan Super League. The bidding was won by the Karachi-based leading e-commerce portal of Pakistan.
Daraz wins the right to streaming for the popular cricket tournament of the Pakistan Super League. The platform proves itself during the streaming of the cricket tournament ICC T20 World Cup in 2021.
They record a total of 300 million views on the channel. For streaming of the tournament making them a grand success. They are the official streaming partners in Pakistan for the cricket league Pakistan Super League.
Daraz is a popular multinational technology company whose main area of focus is e-commerce, logistics, payment infrastructure, and financial services.
They serve in various countries namely Pakistan, Bangladesh, Sri Lanka, Nepal, Myanmar. Bjarke Mikkelsen is the CEO of the Daraz Group. The organization is founded in Pakistan in 2012 whereas the headquarters are in Singapore.
It is a private Internet, E-Commerce organization which has more than 10000 employees working for them,
Daraz will be the Digital streaming partner of the PSL 2022
The CEO of the organization is happy and he expresses his happiness while talking to one of the leading sports news portals. The CEO states, ” We are proud to once again unite Pakistanis to our platform to watch their most loved national cricket tournament, With the support of our high technology and back end support we are confident to provide access to every individual in the county.”
Adding further he says, ” Our goal through sports partnerships is to provide shoppertainment to our users and make entertainment accessible through digitization to all”
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